1. by SHOWstudio .

    Gender and The North: A new essay by historian Helen Smith

    North is a project exploring the various ways the North of England has been portrayed and stereotyped in media and fashion, pondering whether the place where someone has grown up influences their aesthetic.

    The next instalment in the series is an essay by Helen Smith, a lecturer in Twentieth Century British History at the University of Lincoln who specialises in histories of sexuality, gender, region and class. The piece draws on research for Smith's book, Masculinity, Class and Same-Sex Desire in Industrial England, 1895-1957, and explores how cultural, social and economic elements influence gender identity within the North.

    Read the essay and check out the rest of the North series, featuring an contributions by the likes of Simon Foxton, Jamie Hawkesworth, Claire Barrow and Gareth Pugh.

  2. by Calum Knight .

    Lil Yatchy - Water On My Face

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  3. by SHOWstudio .

    Ashish S/S 16 Now Available from SHOWstudio/MACHINE-A!

    Brand NEW Ashish S/S 16 items have landed in our SHOWstudio/MACHINE-A store! 

    Ashish's typically eccentric style mixes references from India and contemporary pop culture. This sparkling, embellished collection was inspired by the bursts of colour found at Holi festival. The collection radiates a chic 60's vibe featuring oversized sweaters, hand-embroidered shirts and cut-out jeans.

    Fan of Ashish? Revisit our 'Girly' project to see the garments in action! Alternatively, head to SHOWstudio/MACHINE-A's e-store to browse and buy our selection. 

  4. by SHOWstudio Shop .



    Harry Fisher has directed a series of Polaroids in a collaboration between Gosha Rubchinskiy and Hypebeast! Troy Fearn cast models Jim Longdon, Christian Brown, Frank Chap and Sol Ove-Loncraine in this editorial. Captured by Jonnie Craig, the models are all wearing Gosha Rubchinskiy's S/S 16 collection, set amongst the Welsh Harp Sailing Club. 

    Love Rubchinskiy? Shop the collection on SHOWstudio / MACHINE-A

    Special thanks to Jake Hunte for assisting and The Impossible Project. 


  5. by SHOWstudio .

    'Moss 4 Moss': Place your bid on a unique James Merry embroidered jumper

    As part of our Christmas charity initiative we have the second in a series of items up for auction in the 'Merry's Christmas' campaign.

    Next up is a beautiful Bella Freud jumper once owned by Kate Moss, embroidered exclusively by James Merry and given the title 'Moss 4 Moss'. Merry has embellished the jumper with Icelandic flowers, snæsteinsbrjótur (saxifraga nivalis) and fjallkrækill (sagina caespitosa), which are now endangered by the threats to the Icelandic environment.

    SHOWstudio has collaborated with James Merry and Icelandic NGOs, Landvernd, Iceland Nature Conservation Association and Protect the Park for a project to help preserve the Iceland Central Highlands. 

    Stay tuned for further items up for auction including garments donated by Nick Knight, Astrid Andersen and Björk.

    To get your hands on this one-of-a-kind item, place your bids in our silent auction by emailing to 


  6. by SHOWstudio .

    The winner of SHOWstudio's first ever Fashion Film Award has been announced!

    The Russian co-founder and designer Maksim Bashkaev has been announced as the winner of our first ever Fashion Film Award in collaboration with QIC Global Real Estate!

    His fashion film, entitled 'Outlaw' documents the artistic community created around his avant-garde fashion brand of the same name. The group stands for the freedom of self-expression within the conservative society and fights the oppression prevalent within the country.  The members have in turn been labelled as outlaws of the mainstream Russian culture. Bashkaev's film provides an insight into their world, mainly filmed undercover due to the strict rules on filming in public spaces in the country.   

    Judges Nick Knight, Gareth Pugh, Daphne Guinness, Nicola Formichetti and Ruth Hogben awarded Bashkaev with the award and prizes, including a RED Digital Cinema's lastest digital camera, mentoring from Nick Knight and a trip to Australia for an exclusive screening of her film, at the ceremony which took place on 3 February 2016 at the Regent Street Cinema. 

    Special thanks to our finalists, John Artur, Rasa Juskeviciute, Udocorg, Carioca, That Girl That Edits, Adam Csoka Keller, Jon Jacobsen and Kenji Hirano as well as Red Digital Cinema, Sigma Imaging, Veuve Clicquot and QIC Global Real Estate

    Watch 'Outlaw' here

  7. by SHOWstudio .

    A/W 16 Menswear round-up panels

    Our A/W 16 menswear round-up panels wil be taking place on 17 and 18 February 2016. The discussions, taking place in our new location will cover the main shows from LondonPittiMilan and Paris. Chaired by Lou Stoppard, the panellists include The Telegraph's style editor Stephen Doig, stylist and Wonderland fashion director Andrew Davis and The Financial Times' fashion critic Charlie Porter

    Stay tuned for more details! While you wait, revisit the A/W 16 offering by heading to our 'Collections' page for catwalk imagery, behind-the-scenes, show reports, live discussions and exclusive illustrations. 

  8. by SHOWstudio .

    SHOWstudio's Fashion Film Award!

    Tonight, Wednesday 3 February, SHOWstudio will be announcing the winner of the first ever Fashion Film award. Nick Knight established the award in partnership with QIC Global Real Estate, in celebration of the developing medium of Fashion Film. SHOWstudio aim to find the world's most innovative and creative fashion filmmaker and celebrate their achievements with this award. 

    After an overwhelming response from hundreds of talented filmmakers, the panel, which included Nick Knight, Daphne Guinness, designers Gareth Pugh, Nicola Formichetti and filmmaker Ruth Hogben, chose a winner who will be announced at the ceremony. 

    The winner will receive £10,000 to create a film for SHOWstudio with mentoring from Nick Knight, as well as a RED RAVEN camera and Sigma Imaging Lens and a trip to Australia for an exclusive screening of their film. 

    After the announcement, an interview with the winner will be streamed live on Periscope and we're giving you the chance to ask them questions! 

    While you wait for the winner to be announced, take a look at the entries to the Fashion Film Award!  

  9. by SHOWstudio .

    Nick Knight is contributing editor of CNN Style this week!

    For the first week of February, Nick Knight will be the contributing editor of CNN Style. 

    Knight's first piece for CNN explores and explains the concept of photographic scultpture. A medium Knight plays with often and encourages others to use. Photographic sculpture is an innovative and interactive art form in which 3D printing plays a large role.

    Later this week, CNN Style will release an article focusing around SHOWstudio's Fashion Film Award to coincide with our award ceremony and event.

    Friday sees the release of an article of by our Shop Director, Carrie Scott!

    Stay tuned for more! While you wait, why not check out Nick Knight's latest venture, #beatsxee25


  10. by SHOWstudio .

    'Seven Deadly Sins of Edward Enninful' Premiere

    The wait is over! The 'Seven Deadly Sins of Edward Enninful' celebrating the stylist's 25 years in fashion was released on the Beats billboard at Times Square in New York 29 January 2016 at 21:00 EST. 

    To create a vision of fashion spanning Enninful's illustrous career, Beats by Dre collaborated with Enninful and Nick Knight to create seven short films based on the seven deadly sins. Seven colours and seven sounds selected by Beats to represent the future of music accompany eight muses (fittingly, gluttony required two): Maria Carla Boscono (sloth), Naomi Campbell (pride), Jourdan Dunn (envy), Karen Elson (wrath), Karlie Kloss (greed), Kate Moss (lust), Anna Ewers and Lara Stone (glutony).

    Enninful says: 'To mark my 25th year in fashion with Beats by Dre, I wanted to celebrate the past and look forward to the future by marrying the worlds of fashion and sound. In an age of technology, with the world at our fingertips in so many good ways, we have developed an affinity to over-stimulation greed, lust, etc. I wanted to challenge each of my eight muses to interpret the deadly sins in a modern way.'

    Knight adds: 'When Beats by Dre and Edward spoke to me about illustrating the 'Seven Deadly Sins', it was an exciting prospect – to marry my visual perspective with sound seemed so appropriate at a time when people are looking to believe in a totally new and modern sense; a belief free of dogma and the weight of the past but rather a belief in a future, where everyone is treated as equals, where there is no discrimination against anyone whatever their age, gender, ethnicity, class or faith.' 

    If you missed the billboard release, don't miss the worldwide premiere of the films! The films will be released on SHOWstudio February 2016, make sure to follow us on Instagram, Twitter and Facebook to stay in the loop! 

  11. by SHOWstudio .

    Julia Männistö available now!

    Julia Männistö’s Boys Don’t Cry collection is now available to shop on SHOWstudio/Machine A. Männistö is a Finnish designer who finished her MA at Central Saint Martins in 2014. 

    Inspired by Ice Hockey and the Elizabethan era, the collection consists of puffa jackets, dresses and trousers made from different materials in a range of prints. 

  12. by SHOWstudio .

    'Merry's Christmas' is back with a new item!

    As part of our Christmas charity initiative to protect the Icelandic Central Highlands in association with Landvernd, Iceland Nature Conservation Association and Protect the Park, Kate Moss donated a beautiful Bella Freud jumper.

    Currently being customised by master embroiderer James Merry, this jumper will be available to buy via silent auction on 5 February 2016. Follow us on Twitter and Instagram for further announcements!  

  13. by SHOWstudio .

    SHOWstudio are moving offices!

    SHOWstudio are moving offices! SHOWstudio has been based in 19 Motcomb street, Belgravia for the past three years and we are now relocating to Bedford Square, Tottenham Court Road.

    As we now make the move from our Belgravia studios to Tottenham Court Road, stay tuned for future projects and announcements by following us on Twitter, Instagram and Periscope (@SHOWstudio). 

    While you wait, revisit 'Milking Mayfair' - the last project SHOWstudio launched before moving to the Belgravia studios. Daphne Guinness pours milk over herself in the studio!


  14. by SHOWstudio .

    Watch Our A/W 16 Menswear 'Head to Head' On Demand

    Our last 'Head to Head' of the A/W 16 menswear is now available to watch on-demand.

    Creative consultant Mimma Viglezio and esteemed fashion journalist Colin McDowell discuss the Prada menswear A/W 16 show as the main topic of conversation while touching on many other menswear highlights and topics including Craig Green, political fashion and wearability. 

    Both McDowell and Viglezio don't hold back when it comes to revealing their true opinion, making for a truly entertaining discussion.  

    Watch the lively chat here. Make sure you catch up with the rest of our Head to Head's from London, Milan and New York and check out the rest of our menswear collections coverage

  15. by SHOWstudio .

    Watch our Gosha Rubchinskiy A/W 16 Panel Now On-Demand

    On Saturday 22nd January we hosted an A/W 16 menswear panel discussion on Gosha Rubchinskiy

    Chairing the panel was fashion writer and academic Daryoush Haj-Najafi. Joining him in the discussion were fashion writers Anastasiia Federova, Gregk Foley, Owen Myers, menswear design student Rei Delos Reyes, and Dover Street Market Shop Associate Dominic Wallace. 

    They discussed topics as diverse as memory, youth, Russian culture, and the Gosha R forum.

    Watch the on-demand footage here.

    Be sure to check out or 'Collections' page to see all the catwalk looks from the show and backstage action. 

    Special thanks to Fritz Hansen and Skandium for the chairs and Ottolenghi for the catering.  

  16. by SHOWstudio .

    Connie Lim is our Haute Couture S/S 16 illustrator

    As Marco Rea sees in the end of Menswear A/W 16, we now look towards Haute Couture S/S 16. We commissioned illustrator Connie Lim to depict the key looks from the couture collections in her fittingly glamorous style. 

    Lim specialises in fashion illustration and uses traditional illustration techniques to create visually striking images that are influenced by dark, beautiful subjects. 

    Have a look at Lim's interpretations of the Haute Couture shows on our Tumblr page and follow her progress on Instagram. You can buy your favourites shortly after from our SHOWstudio/MACHINE-A store.

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