by SHOWstudio .

Maison Margiela and SHOWstudio present 'Reality Inverse'

SHOWstudio is pleased to unveil Reality Inverse, a short film made in collaboration with Maison Margiela and presented at London's Serpentine Gallery.
 
A visual dialogue between creative director John Galliano and photographer Nick Knight, the work draws on the philosophies established at the house of Margiela through recent collections; defining a new era of modern decadence, invoking new illustrative and illusionary codes.
 
Employing the techniques developed by Galliano in his Artisanal collections for the house and featuring Duckie Thot, the film is released in both a standard version and 360-degree vision, allowing the viewer to move freely through the image with just a click of a mouse. Transforming science fiction into science reality, crafting a real – yet unreal – physicality for the viewer. 
 
Reality Inverse is open to the public between the 16th and 17th of February at London's Serpentine Gallery.
 
Watch our exclusive 360-degree version here!

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