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SHOWstudio and Pitti Immagine join forces in Milan

On the occasion of Milan Fashion Week and for the second edition of SUPER, a trade show launched last February by Pitti Immagine and Fiera Milano, a selection of SHOWstudio's fashion films were projected on the big screen in order to promote the medium to press and buyers. 

'Super was set up with a precise mission', explains Agostino Poletto, vice CEO of Pitti Immagine and project manager, 'It was created to host collections of accessories and clothing that stand out for their research, creativity and desire to experiment. We want it to be a project that focuses on quality and on a very selective range of brands and companies.' 

The event was established to promote Italian and international talent across the globe.