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Milan Womenswear S/S 2013
Alberta Ferretti

Photography by
NOWFASHION
  • Lou Stoppard reports on the Alberta Ferretti show

    by Lou Stoppard on 19 September 2012.

    Accompanied by a soundtrack of flowing water and bubbles, forty-one wet-haired little mermaids appeared on the runway, clad in barely-there ethereal pieces that fluttered as they moved like seaweed swaying in the tide. As always, Ferretti’s vision was about romance rather than sex – think Hans Christian Anderson’s fairy-tale princesses rather than Ursula Andress.

    Alberta Ferretti took us on a trip to the seaside for S/S 2013. Accompanied by a soundtrack of flowing water and bubbles, forty-one wet-haired little mermaids appeared on the runway, clad in barely-there ethereal pieces that fluttered as they moved like seaweed swaying in the tide. As always, Ferretti’s vision was about romance rather than sex – think Hans Christian Anderson’s fairy-tale princesses rather than Ursula Andress. But that is, after all, what Ferretti does best. You can picture her tucked away in her studio in her hometown of Cattolica – a picturesque coastal town, far away from the Milanese hub – toiling with yards and yards of chiffon, all while conjuring up fantasies of otherworldly nymphs skipping along the sand.

    Her vision translated well, there were plenty of dreamy diaphanous pieces for the Ferretti fashionista to enjoy. Shell, celeste and sky blue cocktail frocks were decorated with coral-like beading and glistening diamante. These were delicate to the point of non-existence thanks to a ready employment of sheer draping and lace. The opening looks, a set of fluid twenties-style dresses – she’s always been a fan of The Great Gatsby - that featured fine nude organza layered over fringed flapper beading showed Ferretti’s ultra-feminine vision at its best, and are sure to be a hit amongst the lithe young starlets with whom she’s already proved such a red-carpet staple. Daywear was less impressive; a deep teal shantung suit accessorised with goggle-style sunglasses looked frumpy next to the youthful lightness of the floor-length dresses. 

    Similarly, at points, the sea breeze was a little two strong. A dress featuring seaweed-like beading growing up the breasts and swooping numbers decorated with swaths of fisherman’s net beading took the theme too far. But minor quibbles aside, after a strange meander into dark drama and heavy suiting for A/W 2012, it was pleasant to see Ferretti return to her strength – and her customer’s go-to – gorgeous gowns for unashamedly girly girls.

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  • Instagram by @interviewmag at 17:03 Wed 19 Sep 2012
    Romantic mermaids at @AlbertaFerretti for #MFW. Photo by @menamorado #InterviewFashion
  • @ChiaraFerragni

    Fantastic mermaid mood @albertaferretti! Loved every second of it! #milanfashionweek http://t.co/IUBmoHap

    Tweet by @ChiaraFerragni at 17:01 Wed 19 Sep 2012
  • Instagram by @thelovemagazine at 16:54 Wed 19 Sep 2012
    Mermaid-y parade of chiffon, slipper satin and lace dresses at an ethereal Alberta Ferretti. Waves as backdrop.
  • Instagram by @giorgia_grazia_it at 16:50 Wed 19 Sep 2012
    Underwater at Alberta Ferretti show ss13. @albertaferretti #mfw
  • @VogueParis

    At Alberta Ferretti the girls are floating down the runway like nymphs in fluid, sheer dresses embellished with laced and diamante #MFW

    Tweet by @VogueParis at 16:42 Wed 19 Sep 2012
  • @VogueParis

    Guido Palau has created a shiny, brushed-back just-out-of-the-water look for Alberta Ferretti #MFW

    Tweet by @VogueParis at 16:40 Wed 19 Sep 2012
  • @Grazia_Live

    Watery graphics and colour palette at #albertaferretti with tissue thin chiffon and lace ramping up the prettiness factor #mfw

    Tweet by @Grazia_Live at 16:40 Wed 19 Sep 2012
  • @BritishVogue

    We've lost count of the number of gorgeous gowns on the @AlbertaFerretti #MFW catwalk #livestream http://t.co/3iWOPYsD

    Tweet by @BritishVogue at 16:37 Wed 19 Sep 2012
  • Instagram by @melaniapan at 16:34 Wed 19 Sep 2012
    Blanco y delicado comienza @AlbertaFerretti @harpersbazaarES #MFW
  • Instagram by @sabrinasalvo25 at 16:34 Wed 19 Sep 2012
    #Magic #awe
  • @Videofashion

    It's a soft and fluid silhouette at the @albertaferretti SS13 show #mfw http://t.co/JsyVLQaX

    Tweet by @Videofashion at 16:34 Wed 19 Sep 2012
  • @Grazia_Live

    Heavy barrel beading on nude chiffon makes for an ethereal opening to #albertaferretti #mfw

    Tweet by @Grazia_Live at 16:31 Wed 19 Sep 2012
  • @pdora3

    Alberta Ferretti ... Pronti a seguire la sfilata su http://t.co/qMGDjIW0? http://t.co/H8QWqley

    Tweet by @pdora3 at 16:30 Wed 19 Sep 2012
  • Instagram by @mariagiovannafb at 16:29 Wed 19 Sep 2012
    Waiting For @AlbertaFerretti #mfw #milanfashionweek
  • @Videofashion

    Guido Palau is creating a 'just out of the water' look backstage at @albertaferretti SS13 #mfw http://t.co/OIpvWlsC

    Tweet by @Videofashion at 16:26 Wed 19 Sep 2012
  • Instagram by @bryanboycom at 16:21 Wed 19 Sep 2012
    At Alberta Ferretti with @chiaraferragni and @eleonoracarisi
  • @taniabraukamper

    Gorgeous hair by Guido for Redken & makeup by Diane Kendal for MAC #backstage at Alberta Ferretti. #mfw Show starting soon!

    Tweet by @taniabraukamper at 16:20 Wed 19 Sep 2012
  • Instagram by @blondesuite at 16:19 Wed 19 Sep 2012
    Alberta Ferretti fashion show. Sono proprio qui! Emozione #blondesuite
  • @AlbertaFerretti

    The venue is filling up and the show is about to start @ Alberta Ferretti #ss13 http://t.co/CQOi2rvU

    Tweet by @AlbertaFerretti at 16:15 Wed 19 Sep 2012
  • Instagram by @albertaferretti at 16:15 Wed 19 Sep 2012
    The venue is filling up and the show is about to start @ Alberta Ferretti #ss13
  • @FashionMadness_

    Fashion show #albertaferretti #MFW #fashion #fashionshow http://t.co/FvZIvFeB

    Tweet by @FashionMadness_ at 16:09 Wed 19 Sep 2012
  • Instagram by @albertaferretti at 15:51 Wed 19 Sep 2012
    Photographers are ready for Alberta Ferretti #ss13 fashion show
  • @BritishVogue

    Sitting down on transparent seats for @AlbertaFerretti #mfw

    Tweet by @BritishVogue at 15:51 Wed 19 Sep 2012
  • @martinaMarchio

    "Its all about shimmering tone" Diane Kendal MAC makeup artist @AlbertaFerretti @DRepubblicait #mfw http://t.co/qapg8q7A

    Tweet by @martinaMarchio at 15:46 Wed 19 Sep 2012
  • @martinaMarchio

    Diane Kendall MAC make up artist "glossy look, gold touch for eyes, skin and cheeks." @AlbertaFerretti @DRepubblicait http://t.co/cITXk5lT

    Tweet by @martinaMarchio at 15:44 Wed 19 Sep 2012
  • Instagram by @edward_james at 15:04 Wed 19 Sep 2012
    Waiting outside Alberta Ferretti #follow #milanfashionweekcom #instagood #igers #photooftheday #dailyphoto #jj #instagramhub #statigram #bestoftheday #instadaily #all_shots #instamood #instago #igerscanada #eavig #popular #fashionweek #catwalk #runway #style #nofilter #fashionoftheday #fashion #instafashion
  • Instagram by @albertaferretti at 15:00 Wed 19 Sep 2012
    Live from the backstage camera, the venue is ready and Alberta Ferretti fashion show is about to start in 1 hour
  • @martinaMarchio

    Romantic dress @AlbertaFerretti bksg @DRepubblicait #mfw http://t.co/OVIb91yl

    Tweet by @martinaMarchio at 14:53 Wed 19 Sep 2012
  • @martinaMarchio

    Natural beauty @AlbertaFerretti bksg @DRepubblicait #mfw http://t.co/Zye4ll9J

    Tweet by @martinaMarchio at 14:52 Wed 19 Sep 2012
  • Instagram by @albertaferretti at 14:51 Wed 19 Sep 2012
    Silvia is almost ready in the backstage of Alberta Ferretti Spring/Summer 2013
  • @martinaMarchio

    Double phon @AlbertaFerretti bksg @DRepubblicait #mfw http://t.co/D5px9fM0

    Tweet by @martinaMarchio at 14:51 Wed 19 Sep 2012
  • @martinaMarchio

    Making up @AlbertaFerretti bksg @DRepubblicait #mfw http://t.co/WKYeJdjH

    Tweet by @martinaMarchio at 14:50 Wed 19 Sep 2012
  • @martinaMarchio

    Wet hair @AlbertaFerretti @DRepubblicait #mfw http://t.co/FK6kaTIn

    Tweet by @martinaMarchio at 14:49 Wed 19 Sep 2012
  • @martinaMarchio

    Beauty mess! @AlbertaFerretti bksg @DRepubblicait #mfw http://t.co/QMHNaBm6

    Tweet by @martinaMarchio at 14:48 Wed 19 Sep 2012
  • Instagram by @albertaferretti at 13:58 Wed 19 Sep 2012
    Getting ready!! Alberta Ferretti Spring/Summer 2013 Fashion show from Milan
  • @AlbertaFerretti

    Beautiful @lapinella with Alberta Ferretti seamstress team before the fashion show!! #SS13 http://t.co/I1spQNS0

    Tweet by @AlbertaFerretti at 13:45 Wed 19 Sep 2012
  • Instagram by @xoreds at 13:05 Wed 19 Sep 2012
    Studious note takers at @albertaferretti #mfw
  • Instagram by @kyleeditor at 13:00 Wed 19 Sep 2012
    My ticket to @albertaferretti show today #mfw
  • Instagram by @albertaferretti at 22:54 Tue 18 Sep 2012
    Alberta Ferretti beautiful fashion show venue - follow Alberta Ferretti on instagram tomorrow 5pm to be live during the fashion show and the backstage

More Alberta Ferretti Collections

  • Alberta Ferretti
    Milan Womenswear A/W 2013
  • Alberta Ferretti
    Milan Womenswear A/W 2012
  • Alberta Ferretti
    Milan Womenswear S/S 2012
  • Alberta Ferretti
    Milan Womenswear A/W 11
  • Alberta Ferretti
    Pitti Menswear A/W 11
  • Alberta Ferretti
    Milan Womenswear S/S 11

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