For his new collection, entitled ‘Hold Yer Head Up’, Christopher Shannon continued to explore his casual informed silhouettes. The photo journalism of Pieter Hugo, the documentary shots of Sirkka-Liisa Konttinen and David Attenborough's Human Planet were key references for Shannon, who explored the idea that wherever you are in the world sportswear is never far away.
For Shannon sports clothing is appropriated globally and his new collection offered the idea of old track tops worn by tribes alongside crafted, traditional garments. Black was a new direction for Shannon and prints adorned flat caps and the hem of jeans. Nylon windcheaters, half-white, half-blue denim jeans, heavily embellished woven blanked fabrics, quilted tops and shell suit shirts and trousers with fringing questioned the idea between functional sportswear and decorative garments – and a play between masculine and feminine. A new project with Pointer shoes evolved extra height two-tone shoes, and patent backpacks by Eastpak.
Shannon’s work is not only about sportswear. It is more about a style of dress that the designer finds interesting and genuine. This season Shannon has successfully progressed his brand– utilising sportswear as a core and retaining interest though subtle changes of direction.