Last minute touches at James Long! Fudge Paintbox colours were used in the design of those amazing t shirts you can see! #LCM#fudge
Lou Stoppard reports on the James Long show
Report by Lou Stoppard .
Dubbed, 'Beyond the Velodrone', the collection drew inspiration from one of the toughest challenges that faces cyclists, the Helltrack. It's an apt theme for a season where masculine strength has been a key theme - see Shaun Samson's towel-clad sportsmen and the bulging biceps and polished pecks on Astrid Andersen's boys.