To a popping medley of catchy jukebox standards, Jeremy Scott’s fifties-inspired good-girl-gone-bad wares in multi candy-colour and black for Spring 14 were revealed. With perfectly prim-and-proper beehive bobs and a broad sweep of cat-eye liner, lithe mannequin-like models donned risqué ensembles that playfully fused a rockabilly, biker-chick aesthetic with demure fifties housewife. Silhouettes were sexy and structured – sculpted high-waisted skirts paired with midriff-baring crop tops, or fetish-inspired patent leather shrunken motorcycle jacket with cut-out shoulders teamed with a skin-tight skirt plastered with zippers. Along with the pastel numbers and rock’n’roll leather confections came wild animal prints in lurid hues alongside killer slogans carried over from last season’s Santa Cruz skate art fare, standouts of which included 'I’m a Mess' and 'Earth Sucks' emblazoned across acidic-hued sweaters and crop tops. There were also three unique doodle-prints featured on clothing and accessories throughout the collection, care of celebrated artist, and contemporary of Keith Haring, Kenny Scharf. As always with Scott, the downtown event was as much a raucus celeb-fuelled party as fashion show. Running 40 minutes late due to the tardy arrival of bubblegum rapper Nicki Minaj, the motley row of stars sent rabid photographers into a frenzy as they exhaustively papped ASAP Rocky (his intimidating bodyguard looming, rather hilariously, over the rabble), adorably messy Charlotte Free, The Mishapes and Paris and Nicky Hilton – a ludicrous spectacle that just added to the chaos and humour of the collection.
With perfectly prim-and-proper beehive bobs and a broad sweep of cat-eye liner, lithe mannequin-like models donned risqué ensembles that playfully fused a rockabilly, biker-chick aesthetic with demure fifties housewife.