The invitation for Junya Watanabe’s spring summer 2012 collection depicted a summer cornfield billowing in the wind. It was no surprise that the collection, presented outdoors in Paris, offered suitable attire for working the land.
Watanabe’s fascination with practical work wear has been revisited each season and this time round the focus was imminently more laid back with myriad examples of plaid jackets, denims jeans, dungarees and wellington boots.
Junya’s attention to detail, playing with textures, colors and patterns is a unique skill the designer has honed. The new collection is no different in offering clothes that have a confident straightforward versatility to them and are ideally constructed for both the workingman and the casually dressed.
Watanabe collections appear blatantly simple and devoid of high fashion concepts. As the protégé of Comme des Garçons designer Rei Kawakubo, Watanabe’s take on practical western clothing is sometimes regarded out of kilter with the Japanese preference for the avant-garde. However Watanabe’s menswear is steadfast and is ultimately focused on his customers – offering then uncomplicated and unpretentious clothing.