As usual, Marc Jacobs youth-driven line, Marc by Marc Jacobs, started right on time – unheard of at any other show, and always causing a major frenzy at the doors of the New York State Armory where both his diffusion and mainline collections are presented each season. And as we’ve come to expect from Mr Jacobs, the collection paraded through the cavernous space did not disappoint – after all, the object of this mens and womens line is to be infinitely saleable, wearable and accessible. And every season, this is exactly what is delivered. So in a way, this collection defies criticism in that is affordable and caters to the mass consumer willing and ready to snap up anything the master designer lays his hand to, and for good reason – almost every piece is safe, and let's face it, downright adorable.

Colours were hot, mirroring the Indian summer temperatures we’re experiencing this New York Fashion Week, in fact the audience were fanning themselves as the opening sweet and simple orange shift dress and vivid red men’s summer suit hit the catwalk. There was an obvious 60s influence in the bold palette principally consisting of green, navy, red, white and black, clean lines and cute peplum detailing of much of the ensembles – and perhaps most of all in the modish frill and button-front detail one-piece swimwear and classic rat-pack era slim-fitting mens suits. There was also a particularly sporty vibe at play, coming through in the multi-coloured 80s-style sneakers and dresses perfect for a spot of well-dressed Pimms-fuelled tennis. Prints were few but striking, in the form of florals, stripes and checks – but it was the all-over vibrant colour-blocked daywear consistent throughout that stole the show. We’ve been seeing a lot of 60s colour-blocked fare already this fashion season, and if Marc Jacobs is getting in on the action we can be sure we’ll be seeing this look taking to the streets in force come spring.

Report by Indigo Clarke on 13 September 2011.