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Milan Womenswear S/S 2013
Versus

Photography by
NOWFASHION
  • Lou Stoppard reports on the Versus show

    by Lou Stoppard on 22 September 2012.

    As soon as the first hot pink mini-dress hit the catwalk you just knew this was going to be a smash hit – the best we’ve seen at Versus in a while. Bold bright colours, short sporty shapes and playful love heart and polka dot prints made this a flawlessly frivolous collection, the perfect wardrobe for the Versace vixen’s sassy kid sister.

    You’d never call the Versus girl restrained, but ironically that’s what she was for S/S 2013, thanks to designs that left her bound completely in rows and rows of chunky plastic chains. These colourful links – offered in block crayon primaries – were employed both as a print and embellishment, a playful twist on Gianni’s iconic chainmail dress. 

    As soon as the first hot pink mini-dress hit the catwalk you just knew this was going to be a smash hit – the best we’ve seen at Versus in a while. Its success was mainly due to a completely perfect balance of quintessentially Versace aesthetics and signature Christopher Kane tricks. For every archive Versace print or revived nineties knit there was a dose of CK. So a characteristically Vercase shaped dress came in the same nude that won Kane such praise after his A/W 2009 hit, and a sweet A-line skirt, coloured in that exact shade of yellow that Naomi Campbell worked so well, was constructed from shiny treated lace, harking back to Kane’s S/S 2011 show. This was cartoon dressing at it’s best. Bold bright colours, short sporty shapes and playful love heart and polka dot prints made this a flawlessly frivolous collection, the perfect wardrobe for the Versace vixen’s sassy kid sister. To up the fun stakes even more, Donatella had employed the ever-enthusiastic Beth Ditto to bop along in the background, all while booming out her greatest hits. The site of all the models busting some incredible moves at the end of the show was proof enough that these were feel good clothes, full of joy, ease and optimism.

    As I slipped away Donatella herself had begun to grind down the dance-floor, wiggling alongside Ditto. Clothing aside, that vision brought me enough joy to last all season.

  • Instagram by @styledotcomcelia at 23:01 Fri 21 Sep 2012
    @patmcgrathreal's "pop of color," backstage @Versus. CE
  • Instagram by @jessicamichault at 22:46 Fri 21 Sep 2012
    Beth Ditto of @GossipMusic serenades- I mean belts out- songs live for the @versus runway show.
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  • Fashion Illustration
    Artist Rei Nadal sketches live from the show
  • Fashion Illustration
    artist Rei Nadal sketches live from the show
  • Fashion Illustration
    artist Rei Nadal sketches live from the show
  • Fashion Illustration
    artist Rei Nadal sketches live from the show
  • Instagram by @graziafashioned at 21:52 Fri 21 Sep 2012
    Chains, baby, chains at Versus #mfw
  • @marian_kihogo

    Pink blocked hair, Versus and Beth Ditto http://t.co/18PPc4X8

    Tweet by @marian_kihogo at 21:50 Fri 21 Sep 2012
  • Instagram by @ilovebags at 21:49 Fri 21 Sep 2012
    #versus #gossip #bethditto #love #mfw #fuckthemall #versace #gesu #donatellaversace
  • Instagram by @franburns at 21:38 Fri 21 Sep 2012
    Gorgeous Verus #mfw
  • Instagram by @marieclaireitalia at 21:35 Fri 21 Sep 2012
    #bethditto #versus #mfw
  • @karendacre

    Donatella and Ditto #Versus #mfw http://t.co/krt5pFqL

    Tweet by @karendacre at 21:32 Fri 21 Sep 2012
  • @BritishVogue

    Just your normal #mfw fashion show - thanks Versus http://t.co/cdhPeh05

    Tweet by @BritishVogue at 21:28 Fri 21 Sep 2012
  • Instagram by @franburns at 21:23 Fri 21 Sep 2012
    I'm in chains #versus #mfw
  • @BesideCom_PR

    #versus backstage http://t.co/RnSjg6jJ

    Tweet by @BesideCom_PR at 21:21 Fri 21 Sep 2012
  • Instagram by @chiaraferragni at 21:18 Fri 21 Sep 2012
    At @versace_official Versus fashionshow with Beth Ditto singing live #milanfashionweek
  • @karendacre

    Versus. Blurry Beth "Deetoe" pic #MFW #Versus http://t.co/aU3UpFxs

    Tweet by @karendacre at 21:16 Fri 21 Sep 2012
  • @Versace

    Breaking News: BREAKING NEWS: Gossip’s Beth Ditto will perform during the Versus fashion show on Friday at 10.00pm #mfw http://t.co/ftprW6Uo

    Tweet by @Versace at 12:04 Tue 18 Sep 2012
  • Instagram by @patmcgrathreal at 17:46 Tue 28 Feb 2012
    The Look at Versus!!xx @versace_official
  • Instagram by @patmcgrathreal at 17:41 Tue 28 Feb 2012
    Backstage at Versus!!xx @versace_official

More Versus Collections

  • Versus
    Milan Womenswear A/W 2012
  • Versus
    Milan Womenswear S/S 2012
  • Versus
    Milan Womenswear A/W 11
  • Versus
    Milan Womenswear S/S 11
  • Versus
    Milan Womenswear A/W 10
  • Versus
    Milan Womenswear S/S 10

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