Etro

Fashion Designer

Brand

Etro is an Italian fashion house founded in 1968 by Gerolamo ‘Gimmo’ Etro. The Italian textiles-turned-fashion label has fine-tuned its hallmarks – paisley, print, colour and an eclectic spirit – through its menswear and womenswear collections, as well as accessories, homeware and fragrance.

The entire enterprise was run by Gimmo Etro’s family: womenswear designed by Veronica Etro, menswear by Kean Etro, textiles and accessories by Jacopo Etro, and Ippolito Etro finance and home divisions. In May 2022, Marco de Vincenzo was named creative director.

Etro is an Italian fashion house founded in 1968 by Gerolamo ‘Gimmo’ Etro. The Italian textiles-turned-fashion label has fine-tuned its hallmarks – paisley, print, colour and an eclectic spirit – through its menswear and womenswear collections, as well as accessories, homeware and fragrance.

The entire enterprise was run by Gimmo Etro’s family: womenswear designed by Veronica Etro, menswear by Kean Etro, textiles and accessories by Jacopo Etro, and Ippolito Etro finance and home divisions. In May 2022, Marco de Vincenzo was named creative director.

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Etro's Animated Fashion Film Brings The Workshop To Life

The magic behind Etro's custom tailoring service is showcased in a stop-motion animation.

Round-up Discussion

MFW Day 1: Diesel, Etro & Fendi

Editor Hetty Mahlich dives into a promising start to a week of shows in Italy.

Critical Analysis

Milan Collections

Etro A/W 24

Milan Autumn / Winter 2024

Creative Director: Marco De Vincenzo

Milan Collections

Etro Transcends Time and Space With Digital Art

Creative director Marco De Vincenzo tasks digital artist Silvia Badalotti with bringing Etro’s S/S 24 campaign to life.

Milan S/S 24 Womenswear: Daily Round-Up

Live from Milan, editor Hetty Mahlich rounds up the key takeaways from the S/S 24 womenswear shows.

Critical Analysis

Etro S/S 24 Womenswear

Milan Spring / Summer 2024

Creative Director: Marco de Vincenzo

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Marco de Vincenzo

Lily McMenamy Fronts New Etro Campaign

Lily McMenamy stars in Etro's latest campaign, which centres around fashion's new must-have bag, the Saturno.

Round-up Discussion

Pitti and Milan S/S 24 Menswear: Daily Round-Up

Live from Milan, editor Hetty Mahlich rounds up the key takeaways from Pitti and the Milan S/S 24 menswear shows.

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Etro S/S 24 Menswear

Milan Spring / Summer 2024

Creative Director: Marco de Vincenzo

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Salone del Mobile 2023: Who, What, Where?

The annual event in Milan reiterates the common threads woven between fashion, furniture, art and the like. Read on for your tailored comprehensive guide of who's doing what this Milan Design Week 2023.

Etro Launches The Vela Bag With Sultry Campaign

Starring Bianca Balti, the Italian supermodel dons nothing more than Marco De Vincenzo’s first bag as creative director.

Etro Revamps Retail With Wonderland of Etropia

As the fourth act in Marco De Vincenzo’s first campaign as Etro’s creative director he’s unveiled reimagined retail spaces and pop-ups in 10 cities around the world.

Etro Introduces Upcycled Knitwear

Unveiled as part of the Italian brand’s A/W 23 womenswear show, ‘Kind Knits’ is the capsule collection upcycling deadstock yarn.

Etro A/W 23 Womenswear

Milan Autumn / Winter 2023

Creative Director: Marco De Vincenzo

Milan Collections

Etro Enters Eden With S/S 23 Campaign

As part of the brand’s innovative multi-act presentation of its S/S 23 collection, Etropia, the campaign looks to the Garden of Eden for inspiration.

Etro A/W 23 Menswear

Milan Autumn / Winter 2023

Creative Director: Marco de Vicenzo

Milan Collections

Milan A/W 23 Menswear: Daily Round-Up

Live from Milan, editor Hetty Mahlich rounds up the key takeaways from the menswear shows.

Matthew Williams

Etro S/S 23 Womenswear

Milan Spring / Summer 2023

Creative Director: Marco de Vincenzo

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Etro S/S 23 Menswear

Milan Spring / Summer 2023

Designer: Kean Etro

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Metaverse Fashion Week: Etro

Decentraland Metaverse Fashion Week

Creative Directors: Veronica Etro, Kean Etro

Digital Fashion

Etro A/W 22 Womenswear

Milan Autumn / Winter 2022

Creative Director: Veronica Etro

Milan Collections

Etro A/W 22 Menswear

Milan Autumn / Winter 2022

Creative Director: Kean Etro

Milan Collections

Etro S/S 22 Womenswear

Milan Spring / Summer 2022

Creative Director: Veronica Etro

Milan Collections

Etro S/S 22 Menswear

Milan Spring / Summer 2022

Designer: Kean Etro

Milan Collections

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