Fenty X Puma
Designer
Fenty X Puma is a label founded by Puma. With pop sensation Rihanna as creative director since 2014, they had their debut runway collection in September 2016. The label merges the sports-driven aesthetic of Puma, alongside Rihanna's independent approach to music and fashion. Originally focusing on footwear the range has branched out into clothing.
Fenty X Puma is a label founded by Puma. With pop sensation Rihanna as creative director since 2014, they had their debut runway collection in September 2016. The label merges the sports-driven aesthetic of Puma, alongside Rihanna's independent approach to music and fashion. Originally focusing on footwear the range has branched out into clothing.
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