Saloni Lodha is an Indian London-based fashion designer and founder of the label, Saloni.
Born in 1981, Saloni grew up in India and later moved to Hong Kong, Korea and has settled London.
Lodha grew up in a traditional Rajasthani family where her love affair with textiles began. After studying in Mumbai, she moved to Hong Kong at the age of twenty. Seeing a gap in the luxury brand dominated Hong Kong market, Lodha sought to add something more personal the retail climate. What materialised was a set of pop-up boutiques which sold one-off items of clothing, which were made in collaboration with artisans in India. In 2004, on the back of her successes in Hong Kong, Lodha relocated to London, with aim to further hone this passion.
In 2008 Saloni started her label, which is now sold at leading stockists across four continents. The brand seeks to subtly draw from the designer's Indian heritage and its aesthetic is centered around a combination of colour, artisanal craft and innovative cut and finish. Lodha’s studios are based in Mumbai and London, thereby combining an understanding of Indian craft with the creativity and modernity of London.
Saloni Lodha features in a project.
Saloni Spring/Summer 2013