Apologies for the XU hijacking - we always seem to have problems with this sort of spam, but naturally it has now been removed (we're looking into a longer-term solution!!)

I loved the way Loewe presented their collection this season: an intimate catwalk showing, something between a presentation and a full-on show, staged four or five times in succession where the audience were seated or stood two feet away from the clothes. They could stay as long as they liked, talk to the designer, have a drink and all in all enjoy the show as a social and fashion experience. Still elitist, yes, but it gives everyone the same opportunity and far more people could be accommodated.

I'm not sure the spectacle of a big-budget full-on catwalk production can ever really be beaten though.

There was a small carpeted catwalk, barely wide enough for two models, and a few seats - but certainly no hierarchical seating system. For a house like Loewe, where god is in the detail, it was great to see the clothes whiz past mere inches from your nose (and you could actually smell the leather, which was great), so I could tell those fettered and punched seams were outlined in four different subtle tones of beige leather, each one laser-etched with different patterns. They did four shows in total through the course of an hour - but you could stay and see more than one if you liked, which I did, to absorb all the details.

A few other houses have done similar things - last season Revillon Furs took over a townhouse and did a series of mini-shows of about twenty looks, and the collection was actually hanging in the same room, so you could inspect the clothes before the actual presentation took place. I think, for lots of houses, this combination of show/presentation/press day (where you get to manhandle the goods) works very well. Then again, I would never EVER surrender the spectacle of some shows - McQueens, for example, or those amazing bubbles of smoke descending from the ceiling with the lasers at Galliano. Alternatives should be explored, but sometimes the old-fashioned fashion shtick is simply the best.

perhaps might sound a bit starnge but ive always wanted to see the models walk "backwards"..imagine..on a simply white background, where everything seems just as if your normal show would, suddenly something is totally OFF..

PIC:REF>english.people.com.cn/ 200604/01/eng20060401_2...

I agree with Alex Fury " the old fashion shtick is simply the best " .... the most important thing is how you are able to create the right mood, ambience to compliment the collection ... music and lighting are crucial. People will always want to be entertained when it comes to fashion presentations .... the tea room approach is perfect for big buyers

I would LOVE to see LADY GAGA in the catwalk.
I think she is a bit chubby, but would be able to pull it off.

I LOVE her. I'm her biggest fan.

Why not? Isn't this the Lady Gaga competition website?
I think it has a lot to do with the topic.

I'm sure she would be fabulous on the Catwalk!