I have been watching the Future Tense film season on SHOWstudio and I am really impressed . The visual level is really high and the glimpse into each designers vision is a real treat.
What is fascinating is that it feels new, it isn't just the same tired formula that I see in fashion magazines.
I wonder how the designers feel about it.is it a much more forefilling way of showing their work than just handing it over to a stylist and photographer to try interpret what they are saying?With the designers authoring their own work with the help of Fashion Film makers, are we seeing a shift in how this whole process works?
In any case it is a brilliant project ,well done SHOWstudio!