Val Garland, Sam McKnight, Nicola Formichetti, Nick Knight, Tal Brener, Sarah Richardson, NOKI, Nancy Rohde, Katy England, Katie Grand, Jamie Surman, Jacob K, Francesca Burns, Ann-Sofie Back, Alister Mackie, Erin O'Connor and Marian Newman

Bring & Buy

Patti Smith, Yoko Ono, Tilda Swinton and Björk - these were just some of the names that donated clothes to SHOWstudio's 'Bring & Buy' in July 2005. All pieces received were sent with a letter detailing their 'story', drafted by the original owner. Featured in a unique Nick Knight shoot for the October 2005 issue of i-D, these truly one-off garments were then auctioned on eBay in aid of Oxfam

About

Bring & Buy was driven by Nick Knight’s desire to show how clothes could be given value other than that accorded to them by their label and prominence in the pages of fashion magazines. A request was sent out in July 2005 to SHOWstudio’s collaborators and viewers to donate garments that held some special significance for them. It asked that the clothes be accompanied by their story—who they had belonged to, when they had been worn, what special part they had played in the wearer’s life. Submissions were received from viewers worldwide, as well as from well-known international stars such as Patti Smith, Yoko Ono, Tilda Swinton and Björk.

The garments formed the basis of a major fashion shoot for the October 2005 issue of i-D magazine, curated by Nick Knight. Inspired to break down the territorial barriers created by magazines where photographers and stylists are forbidden to work on rival publications, Knight assembled a cast of stylists from magazines such as POP, i-D, Dazed & Confused, Vogue, AnOther magazine and Arena Homme Plus, in order to style actors and fashion models including Erin O’Connor, Naomi Campbell and Karolina Kurkova.

SHOWstudio viewers were witness to the entire trajectory of the project, from the parcel opening to the styling sessions and photoshoots. Viewers were invited to enter into dialogue with the team, sending comments and questions via a live rolling stream. Following the shoot, the garments were auctioned on eBay to raise money for Oxfam.

Credits / Contributors

Photography: Nick Knight
Photographic Assistance: Jez Tozer, Simon Thiselton, Ruth Hogben, Eisuke Negishi
Hair: Sam McKnight at Premier
Make-up: Val Garland at Streeters
Make-up Assistance: Makky
Nail Technician: Marian Newman at Streeters
Styling: Katie Grand, Jacob K, Nancy Rhode, Cathy Edwards, Judy Blame, Jodie Barnes, Simon Foxton, Francesca Burns, Jonathan Kaye, Jamie Surman, NOKI, Sarah Richardson, Tal Brener, Erika Kurihara, Alister Mackie, Katy England, Nicola Formichetti, Ann-Sofie Back
Models: Erin O'Connor, Naomi Campbell, Leo Gregory, Karolina Kurkova, Princess Julia, Namalee Bolle, Hannah, K.T. Shillingford

SHOWstudio

Editorial and Creative Direction: Penny Martin and Paul Hetherington
Technical Development: Dorian Moore
Studio Assistance: Salwa Azar, Amy
Editorial Assistance: Charlotte Thompsen and Laura Bradley

i-D

Senior Fashion Editor: Jamie Surman
Fashion Editor: Erika Kurihara
Fashion Assistance: Francesca Burns, Mary-Anna, Dominique Fenn and Pamela Skantzos
Sound Technician: Ian Sands
Studio: Big Sky Studio, London N7

With grateful thanks to everyone at i-D www.i-dmagazine.com

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