SHOWstudio challenged fashion's finest to create the industry's Holy Grail: inspiring womenswear designs for sizes 16 and over. 12 leading designers, including Roland Mouret, Alexander McQueen and John Galliano, took up the gauntlet and created a range of inspiring and alluring proposals for those curves still deemed outside of fashion's narrow 'norm'.
Image Gallery
12 of the most influential and innovative fashion designers meet the challenge to make beautiful womenswear for sizes 16 and upwards. Including images by Agent Provocateur, As Four, Stevie Stewart and David Holah of Bodymap, Shelley Fox, John Galliano, Jens Laugesen, Sophia Kokosalaki, Shaun Leane, Alexander McQueen, Roland Mouret, Jessica Ogden and Marjan Djodjou Pejoski.
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John GallianoJohn Galliano
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John GallianoJohn Galliano
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Alexander McQueenAlexander McQueen
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Alexander McQueenAlexander McQueen
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Agent ProvocateurAgent Provocateur
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Agent ProvocateurAgent Provocateur
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Agent ProvocateurAgent Provocateur
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Sophia KokosalakiSophia Kokosalaki
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Shelley FoxShelley Fox
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Shelley FoxShelley Fox
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Shelley FoxShelley Fox
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Shelley FoxShelley Fox
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As FourAs Four
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Jessica OgdenJessica Ogden
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Shaun LeaneShaun Leane
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Stevie Stewart and David Holah of BodymapStevie Stewart and David Holah of Bodymap
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Stevie Stewart and David Holah of BodymapStevie Stewart and David Holah of Bodymap
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Jens LaugesenJens Laugesen
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Jens LaugesenJens Laugesen
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Jens LaugesenJens Laugesen
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Marjan Djodjou PejoskiMarjan Djodjou Pejoski
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Marjan Djodjou PejoskiMarjan Djodjou Pejoski
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Marjan Djodjou PejoskiMarjan Djodjou Pejoski
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Roland MouretRoland Mouret
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Roland MouretRoland Mouret
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Roland MouretRoland Mouret


























