Nick Knight and Gemma Ward

Technonature

Kate Phelan and the Vogue team enter the SHOWstudio live space for three days to shoot the prevailing themes from the Autumn/Winter 2004 collections for the magazine's September issue.

About

Fashion's inextricable relationship with technology has long been a theme for garment design: perhaps most associated with the space-age aesthetics of Cardin or Courrèges. The current preoccupation treads new ground, however, applying computer-generated prints to formal shapes -as at Balenciaga or Giles Deacon- or using computer-aided cutting or draping techniques, as at Hussein Chalayan, Gucci and Lanvin. For this story Nick Knight, aided by inspirational set designers Stevie Stewart and David Holah, situates the garments in the most formally modern of settings, adorning the SHOWstudio space with contemporary accessories, including a spectacular chandelier by Tord Boontje.

Credits / Contributors

Photographic Direction: Nick Knight
Styling: Kate Phelan
Set Design: Stevie Stewart, David Holah
Based around an initial design concept by: Paul Hetherington
Hair Styling: Sam McKnight
Make-up: Val Garland
Nail Design: Marian Newman
Model: Gemma Ward at IMG
Fashion Assistance: Mary Fellowes
Photographic Assistance: Jez Tozer, David Lee, Charney Magri

SHOWstudio

Creative and Editorial Direction: Paul Hethington and Penny Martin
Image Capture: Adam Mufti

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