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Double Vision

We have seen a broad and rather diverse range of interpretations of the 'Moving Fashion' brief in our series so far but today’s contribution from fashion designer Stella McCartney, offers us a particularly different perspective of the fashion show imagery we have become accustomed to. In direct contrast to the familiar footage of models walking down a runway, the film allows us a thirty-second ‘backstage moment’ with a group of McCartney-clad models gathered around a TV monitor. A fascinating example of 'Moving Fashion' demonstrating 'fashion in motion'!