Daar SHOWstudio.com kijkers! That means 'hello SHOWstudio.com viewers' in Dutch (at least according to a trusty Google translation engine) as I am currently in Rotterdam as part of the 40th International Film Festival for Out of Fashion, the fashion and film portion of the festival which examines the increasing interaction between independent filmmakers and fashion houses large and small. Alongside the film screenings are a series of talks titled 'The Perfect Cut', devised by Premsela, the Dutch Platform for Design and Fashion, and a variety of screenings and lectures from fashion and film creatives, including director Dino Dinco of You Wear It Well, artist Zach Gold and esteemed Art Director Marc Ascoli, who has collaborated with designers Yohji Yamamoto and Martine Sitbon of Rue du Mail. Tonight, it is my turn to lecture - on the history of fashion film and SHOWstudio.com as a broadcasting platform, no less. I'm dotting my t's and crossing my i's (or something to that extent) in my hotel room at the moment, and will be lecturing at De Unie in Rotterdam this evening from 20:00-21:00 CET.