Just as NYFW was hitting a mid-week lull, along comes the perennially youthful and upbeat Marc by Marc Jacobs to provide a necessary breath of fresh air, reviving the waning fashion crowd. This season, the kooky-cool vision was fresh, fun, and adorably awkward – bringing to mind the awesome real-life and fictional teen heroines with killer personality-driven style, Tavi and Ghostworld’s Enid.
Stepping out onto a multi-coloured catwalk, fresh-faced guys and gals donned Jacobs’ own brand of teen-grunge – colourful vintage-inspired print-on-print ensembles loosely layered up and paired with low-hanging backpacks and bright handbags, perfect for lazy summer days. Girls sported bright, mixed-print scarves around their heads and waists adding further blasts of colour to already popping multi-print cinch-waisted dresses, separates and swimwear – offset with flats and platform sandals paired with nerdy-cute scrunched-down socks. For girls the look was a refreshingly pretty and carefree take on the now ubiquitous sexy-grunge-tomboy vibe that’s taken a firm hold on NYC – definitely something to look forward to come spring.
