Chromat
Designer
Chromat is an American performance wear brand founded in 2010 by architect Becca McCharen-Tran, based in New York City. Chromat uses cutting-edge technical fabrics, collaborating with scientists, architects, and choreographers to create ranges of size-inclusive swim and activewear garments.
The brand designed custom pieces for Beyoncé's 2014 MTV VMA Performance, the Mrs. Carter Show World Tour, as well as for Beyoncé's Super Bowl XLVII halftime show in 2013. Chromat garments have also been worn by Madonna on her 2012 MDNA world tour, Nicki Minaj on her 2011 Femme Fatale world tour and Powerhouse 2014 performance, and by many other strong, powerful women, celebrities and musicians such as FKA Twigs, Taylor Swift, Ellie Goulding, Kelly Rowland, Tyra Banks, Hayley Williams, Sky Ferreira, Ariana Grande, and Charli XCX.
Chromat have developed a reputation for inclusive and diverse casting in their runway shows, including models of multiple sizes, races and age ranges.
Chromat is an American performance wear brand founded in 2010 by architect Becca McCharen-Tran, based in New York City. Chromat uses cutting-edge technical fabrics, collaborating with scientists, architects, and choreographers to create ranges of size-inclusive swim and activewear garments.
The brand designed custom pieces for Beyoncé's 2014 MTV VMA Performance, the Mrs. Carter Show World Tour, as well as for Beyoncé's Super Bowl XLVII halftime show in 2013. Chromat garments have also been worn by Madonna on her 2012 MDNA world tour, Nicki Minaj on her 2011 Femme Fatale world tour and Powerhouse 2014 performance, and by many other strong, powerful women, celebrities and musicians such as FKA Twigs, Taylor Swift, Ellie Goulding, Kelly Rowland, Tyra Banks, Hayley Williams, Sky Ferreira, Ariana Grande, and Charli XCX.
Chromat have developed a reputation for inclusive and diverse casting in their runway shows, including models of multiple sizes, races and age ranges.
