SHOWcabinet: Maison Martin Margiela

01 Feb01 Apr 2014
Installation View

Maison Martin Margiela's SHOWcabinet exhibition was centred around memory. It explored the pivotal role of scent in triggering reminiscence and featured Margiela's 'Replica' range of fragrances. In this exhibition, Margiela and SHOWstudio collaborated to create an installation that examined this olfactory manner of recollection.

As part of the exhibition, a collection of illustrators were asked to create an original drawing that depicted a personal memory prompted by one of the Maison's Replica perfumes. Each artist was allocated one of the perfumes and asked to illustrate a personal memory that the smell of the perfume evoked. The artworks were then exhibited in a bespoke display case mimicking the installation of relics in museums. Instead of tracing a history through tangible objects, these drawings, therefore, represent ethereal traces of moments past. Accompanying the drawings was a perfume bar to sample the scents, a selection of haute couture pieces and selected objects from Line 13 associated with the concept of memory.

The artists featured in the exhibition are Richard Gray, Piet Paris, Cathrine Raben Davidsen, Laura Laine, Claire Barrow, Tobie Giddio, Valerie Servais, Kukula, Rei Nadal, Tara Dougans, Amelie Hegardt, Helen Bullock, Fiona Gourlay, Stephen Doherty, Jowy Maasdamme, Josie Hall, Conrad Roset, Bex Cassie, Quentin Jones, Jo Ratcliffe, Neza Agnes Momirski, Alexandra Levasseur

Previous Exhibitions


Contemporary Fashion Illustration Exhibition

30 June — 30 August 2015
SHOWstudio presents an exhibition of 150 contemporary fashion illustrations by 32 artists. As a key advocate of the discipline, we have gathered a community of the most exciting emerging and established illustrators.

In Your Face

01 December — 09 March 2012
'I think there are things that need to be changed about this world. And the first time I started becoming excited by art it was the art of propaganda: the idea of photography with a message, photography that was saying something...'

A Beautiful Darkness

29 November — 29 December 2015
Following on the success of SHOWstudio and Veuve Clicquot’s collaborative event, A Beautiful Darkness, which took place at the old Central Saint Martins building on Southampton Row in October 2015, SHOWstudio were pleased to present a focused version...
Back to top