Call it Kim², call it FFENDI x SKIMS. In keeping with fashion's obsession with the collaboration, following Gucci and Balenciaga's hackathon, and Fendi's Kim Jones and Versace's Donatella swapping roles at Milan Fashion Week, the iconic Kim Kardashian West's shape-wear brand has teamed up with Kim Jones.
Rumours first swirled when Kardashian was spotted in Rome earlier this year with Fend's womenswear and couture creative director. 'The idea for the collaboration came about when my team and I were sitting around a table at the studio in Rome', explains Jones. 'Suddenly, all the women went silent and started looking at their phones. I didn’t know what was going on, but they were waiting for the launch of the new SKIMS collection. It was then that I thought: let’s do something together.'
'Both FENDI and SKIMS have a cultural power very different from each other, but equally as strong. We share a desire to push boundaries, think differently and challenge convention which is why we found so much common ground collaborating on this collection together', Kardashian West adds.
Neutral shades together with vibrant purples and reds come in form-sitting silhouettes made from velvet and bonded leather. A hybrid FENDI x SKIMS logo appears on reversible skin-tight jersey, embossed into knitwear, printed across underwear and hosiery and writ large across recycled nylon sportswear. It also adorns the Peekaboo, new Baguette Chain and Sunshine Shopper bags.
The FENDI x SKIMS collection will launch on 9 November 2021 at 16:00 BST on www.fendiskims.com and in stores globally.