Dior Men's Pre-Fall 20 Campaign Nods To The Spirit of Miami

The Dior Men's Pre-Fall 20 campaign takes the psychedelic typography and patterns created by Shawn Stüssy- which quite literally engulfed guests at the show in Miami last year- as backdrop for Kim Jones' collection. In the film and images shot by Steven Meisel, the sun-drenched, achingly cool surfer scene spirit of Miami comes through. Planting a magic bean in the soil, a model kicks things off as flowers begin to sprout and grow against the black and white typography. Stüssy's undulating, graffiti-like hand can be found across the colourful intarsia knits, Stephen Jones berets and bucket hats, a beaded Saddle bag and the hotly anticipated B23 trainers, melded together with the sartorial elegance of the Dior man. Welcome to Miami- Dior style.