Under the direction of Creative Director Alessandro Michele, Gucci has launched its first-ever High Jewellery collection at its new boutique in Place Vendôme in Paris.
Named after a Medieval illuminated manuscript, Hortus Deliciarum, the 200-piece collection continues Michele’s iconography at the brand, here specifically looking to mythical gardens such as Eden, Arcadia and Xanadu for inspiration, as well as, the majesty of the animal kingdom.
The colourful collection uses precious jewels such as vivid green, hot pink and blue Paraiba tourmaline, bright yellow and violet sapphires, mandarin garnet, spinel and white diamonds.
Housing the collection, the new Place Vendôme boutique contrasts with the jewellery and the typical format for Gucci stores around the world. Opting for more muted colours, the space features cabinets made from dark wood and a monochromatic floor, designed to provide a spotlight on the saturated colours of the jewellery.
Gucci’s new High Jewellery collection supports Michele’s maximalist vision for the brand, combining a powerful symbolism of nature with historic regal opulence.