Gucci's Next Show Will Take Place in Los Angeles
In further celebrations marking the house's centenary, Gucci's final show of 2021 will take place in the city of angels. Following a show as unpredictable as Aria, who knows what will come next?
In further celebrations marking the house's centenary, Gucci's final show of 2021 will take place in the city of angels. Following a show as unpredictable as Aria, who knows what will come next?
Gucci is having one hell of a centenary (aka, the brand's 100th year of existence). Last month, the Italian luxury house presented Aria - a collection made in conjunction with Balenciaga (Michele preferred the word 'hacking' to describe this unexpected relationship between the two mega brands). Models walked down a camera-lined catwalk in equestrian-inspired outfits, soundtracked by a bounty of rap music namechecking the house - there was Lil Pump's 'Gucci Gang,' Rick Ross and Future's 'Green Gucci Suit,' and Bhad Bhabie and Lil Yachty's 'Gucci Flip Flops.'
Aria was a show that will be difficult to level up from. And with Michele announcing in July 2020 that Gucci would downsize from six shows a year to just two, there is only one Gucci show left in 2021. On 3 November, Gucci will show in Los Angeles - a city that he says 'continues to provide a constant source of inspiration,' and which has also played a profound role in the house’s hundred-year history. The show will also coincide with the 10th LACMA Art + Film Gala on 6 November, of which Gucci is a sponsor. After last year's online film festival GucciFest , perhaps Michele is hinting that there may be another fashion film endeavour in the works? Only time will tell.