GUESS Originals Goes On a Nostalgia Trip With Hot Wheels

by SHOWstudio on 19 May 2023

Just in time for summer the denim brand has teamed up with Hot Wheels on a capsule collection celebrating the American open road.

Just in time for summer the denim brand has teamed up with Hot Wheels on a capsule collection celebrating the American open road.

For many a love of cars started with Hot Wheels. As one of the best-selling toy brands of all time, Mattel’s iconic lineup of miniature automobiles has inspired joyrides on the open road since they were first introduced in 1968. With nostalgia and Americana in mind, GUESS Originals has teamed up with Hot Wheels on a summer capsule collection inspired by the ruggedness of the open road.

GUESS Originals x Hot Wheels

Creating the perfect wardrobe for summer road trips GUESS Originals and Hot Wheels have pilfered through their extensive archives to resurrect retro graphics. Printed on t-shirts and reimagined as vintage patches, the bold designs harken to drag racing and American muscle cars. The real highlight in the line-up are embroidered racing jackets and silk patchwork hoodies that work as the perfect companion to GUESS' iconic range of denim.

GUESS Originals x Hot Wheels

Of course, a summer wardrobe wouldn't be complete without a trucker cap and tank tops. The perfect accessories for embracing mechanic-core this summer, the retro racing-inspired designs are just the thing to keep cool during those sweltering heatwaves. Stamped with a fiery graphic merging both GUESS and Hot Wheel's iconic logos, no matter what you have planned this summer the line-up is sure to inspire at least one road trip.

The GUESS Originals and Hot Wheels collection is available now at Guess.eu.

GUESS Originals x Hot Wheels
GUESS Originals x Hot Wheels

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