Loewe Brings Howl’s Moving Castle To Life In Final Studio Ghibli Collab

by SHOWstudio on 2 February 2023

The cinematic collaboration is being accompanied by a pop-up at Selfridges’ innovative Corner Shop.

The cinematic collaboration is being accompanied by a pop-up at Selfridges’ innovative Corner Shop.

Whether an anime fan or not there is no denying the magic of Studio Ghibli films. In the last few years, no one in fashion has been inspired by the magic more than Loewe creative director Jonathan Anderson who has previously plucked the iconic imagery of Spirited Away and My Neighbour Totoro for collaborations that have become instant grails. Well, the Irish designer is back for one final partnership, this time creating a capsule all about Hayao Miyazaki’s Howl’s Moving Castle.

Loewe x Howl's Moving Castle
Loewe x Howl's Moving Castle

The capsule collections sees some of the Spanish brand's signature styles adorned by the loveable characters of Miyazaki's classic animated film. From the adorable fireball Calcifer to headstrong protagonist Sophie, the entire cast is splashed on vibrant shirts and iconic bags like the Puzzle and Hammock.

To accompany the release, Loewe has partnered up with Selfridges, taking over their iconic concept space The Corner Shop. In the ultimate immersive experience Selfridges' Dolly's Cafe will be transformed into Calcifer's Kitchen offering a unique dining experience for Selfridges customers. Loewe has commissioned French culinary and events studio Balbosté to create an exclusive menu inspired by the mouth-watering scenes in the film. From vermicelli broomsticks to cloud terrines, the experience hopes to capture all the magic of its inspiration.

Loewe x Howl’s Moving Castle opens at Selfridges London from 1st to 25th of February.



Fear Of God and Birkenstock Introduce the Los Feliz

22 February 2023
Created in collaboration with Birkenstock 1774, the new style by Jerry Lorenzo was inspired by the hillsides of Los Angeles.

Aries Takes Inspiration from Rhinestone Cowboys for Juicy Couture Collab

31 January 2023
Aries x Juicy Couture sees the London streetwear brand reimagine those signature velour tracksuits.

Off-White and The Chicago Bulls Team Up In A Tribute To Virgil Abloh

02 February 2023
Honouring the late creative polymath, Off-White’s latest capsule collection see’s Chicago’s hometown bull splashed on T-shirts and varsity jackets.
Back to top