Phoebe Philo is Reportedly Starting Her Own Brand

by Maisie Bowker on 13 February 2020

Rumour has it that Phoebe Philo is working on something new.

Rumour has it that Phoebe Philo is working on something new.

The rumour mill is churning. Today it told us that Phoebe Philo is working on a new essentials collection that will be focused around sustainability. Philo was creative director for Céline for ten years, stepping down in 2017 to be replaced by Heidi Slimane, and she has been quiet ever since.

WWD has ‘talked to multiple sources both sides of the Atlantic’ who have said Philo was working on her own collection with an ‘eco slant and an essentials focus.' Apparently, Philo has been interviewing designers to join her team but there has been no comment from her or her team. Off the back of WWD's report, Harper’s Bazaar suggested that Philo is either setting up her own label or stepping into a role at fashion house Azzedine Alaïa.

Philo's tenure at Céline was immensely successful: while she is known for her minimalism, her designs still push the boundaries and she became one of the most influential designers of the early 2000s. It was Philo we have to thank for the elasticated 'glove' shoe, and placing literary hero Joan Didion at the centre of Céline's 2015 campaign... we also owe her for all those It bags she created (the Trapeze and the Luggage bags come to mind).

Everything is still very much in the air and who knows when, if, or from where, this new collection will fall into our waiting hands? Fingers crossed it will be soon.

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Video Portrait: Phoebe Philo

11 December 2009
Fashion Designer Phoebe Philo; one of 200 cultural icons captured by Nick Knight for the 30th anniversary issue of i-D magazine.