Retail Meets Resale: Vestiaire Collective Opens Selfridges Pop-up

by SHOWstudio on 1 November 2019

Luxury fashion resale platform Vestiaire Collective has opened its first permanent concession in Selfridges, London.

Luxury fashion resale platform Vestiaire Collective has opened its first permanent concession in Selfridges, London.

Luxury fashion resale platform Vestiaire Collective has opened their first permanent boutique space in high-end department store Selfridges, in celebration of their 10th anniversary. While the online platform had done a number of pop-ups before, this marks Vestiaire's position as a fixture for fashion shoppers, and stands as testament to the growing interest in buying secondhand for sustainability.

The collaboration, which aims ‘to make fashion more circular’, will sell preloved luxury treasures curated in collaboration by Vestiaire and Selfridges in keeping with the department store’s seasonal merchandise, along with rare vintage pieces from brands like Versace, Maison Margiela, and Paco Rabanne.

The Vestiaire Collective pop-up aims to bring awareness, not only to the brand itself, but also to its sustainable ethos and the ways we can improve consumer culture through the act of buying and selling secondhand. The space will feature a dedicated re-sale point, imitating Vestiaire’s Concierge Service, where shoppers can take their own luxury goods to sell.

The Vestiaire Collective pop-up is open now at Selfridges, 400 Oxford St, London W1A 1AB