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Fashion Film

Fashion Film: AW20 Spezial x New Order

by adidas SPEZIAL x New Order on 14 September 2020

Directed by Nick Griffiths and produced by &SON, this fashion film celebrates the second part of the A/W 20 season from adidas Spezial: _nwrdrSPZL, a collaboration between the brand and electronic rock band New Order. The founder and curator of adidas Spezial, Gary Aspden, is a long-time friend and fan of New Order, with this collaboration born out of that relationship. The adidas Spezial team and New Order worked very closely on this project, with New Order travelling over to adidas' home town of Herzogenaurach, Germany, for each design meeting and sample review. The aesthetic of every piece links back to the repeated three block New Order 'Tour' graphic that the band have used for recent live performances. The fashion film is sound tracked by New Order with a new piece of music, as the band gear up to release their first new music in five years, with a performance by Rentaro Nakaaki, who appears courtesy of the English National Ballet.

Directed by Nick Griffiths and produced by &SON, this fashion film celebrates the second part of the A/W 20 season from adidas Spezial: _nwrdrSPZL, a collaboration between the brand and electronic rock band New Order. The founder and curator of adidas Spezial, Gary Aspden, is a long-time friend and fan of New Order, with this collaboration born out of that relationship. The adidas Spezial team and New Order worked very closely on this project, with New Order travelling over to adidas' home town of Herzogenaurach, Germany, for each design meeting and sample review. The aesthetic of every piece links back to the repeated three block New Order 'Tour' graphic that the band have used for recent live performances. The fashion film is sound tracked by New Order with a new piece of music, as the band gear up to release their first new music in five years, with a performance by Rentaro Nakaaki, who appears courtesy of the English National Ballet.

Direction:
Nick Griffiths
Performance:
Rentaro Nakaaki appears courtesy of the English National Ballet
Fashion:
adidas Spezial
Film Edit:
Peter Croker
DOP:
Ian Murray at Vision Artists
Colourist:
Samantha Day at OKAY Studio
Production:
&SON

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