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Live Project: Sittings

published on 6 August 2009

Sittings is a series of live fashion stills created by menswear stylist Simon Foxton. At selected times during the exhibition, a different model was styled in an outfit by a different fashion designer. The model could be contacted by phoning the number shown. The installation is a recreation of a broadcast on SHOWstudio.com in 2005, which aimed to replace the selective focus of a photographer with the impartial gaze of a live webcam. After using an interactive casting booth to select thirty models, each day, over a month, Foxton styled a different man in an outfit by a different fashion designer. He then composed them to sit in front of a webcam that broadcast a still image on SHOWstudio.com that refreshed every sixty seconds. Over a period of four hours, the site’s viewers could log on to watch the models maintain their pose whilst reading, eating, listening to music or taking questions via the phone number posted under the ‘living fashion plate’ online. As companion pieces to Nick Knight’s More Beautiful Women films (2000–), the 2005 Sittings film edits explored the distance between the still image and its motion counterpart by subjecting a single shot to scrutiny over a period of time. In the absence of a photographer’s spoken direction or the continual click of a stills camera, the films draw attention to the individual performances that each model brings to the stylist’s initial vision.

Sittings is a series of live fashion stills created by menswear stylist Simon Foxton. At selected times during the exhibition, a different model was styled in an outfit by a different fashion designer. The model could be contacted by phoning the number shown. The installation is a recreation of a broadcast on SHOWstudio.com in 2005, which aimed to replace the selective focus of a photographer with the impartial gaze of a live webcam. After using an interactive casting booth to select thirty models, each day, over a month, Foxton styled a different man in an outfit by a different fashion designer. He then composed them to sit in front of a webcam that broadcast a still image on SHOWstudio.com that refreshed every sixty seconds. Over a period of four hours, the site’s viewers could log on to watch the models maintain their pose whilst reading, eating, listening to music or taking questions via the phone number posted under the ‘living fashion plate’ online. As companion pieces to Nick Knight’s More Beautiful Women films (2000–), the 2005 Sittings film edits explored the distance between the still image and its motion counterpart by subjecting a single shot to scrutiny over a period of time. In the absence of a photographer’s spoken direction or the continual click of a stills camera, the films draw attention to the individual performances that each model brings to the stylist’s initial vision.

Duke wears Alexander McQueen
Raphael wears Alexander McQueen
Randall (AMCK) wears Paul Smith
Joshua wears D&G
Jun T wears MiharaYasuhiro
Marcel wears Lanvin
Rufus wears Evisu
Alexis wears Stone Island and shoes by C.P. Company.
Guetan wears Raf by Raf Simons
Dave Beech (AMCK) wears Nom De Guerre
Rich wears C.P. Company
Adian wears Rick Owens
Chris Rose wears Dolce & Gabbana
Alex Collins wears Givenchy by Riccardo Tisci
Ramell wears Komakino and shoes by Gola
Dominic wears Chronicles of Never
Daniel wears Satyenkumar
Sebastian Lorenz wears Y-3
Samuel Baldwin (Storm) wears James Long
Michael wears Omar Kashoura
Darion Miller wears Ksubi Jeans
Nathan Kwbi wears Viktor&Rolf Monsieur
Mason Forbes wears NIKE
Gleison Paulino wears COS
Greg Guggan wears Valentino
Orin Pitkin wears K by Karl Lagerfeld
William John wears Christopher Shannon
Jason wears Nike & Cassette Playa
Jean-Luc Pougnand wears Raf Simons
Jason Fistino wears Vivienne Westwood
Dudley O'shaughnessy wears dsquared2
Marky Lam wears Neil Barrett
Zebulun (Street Casting) wears Giuliano Fujiwara
Alessandro Cafiero wears Marni
Zaf Shabir wears Topman
Andre McKie wears American Apparel
Roland Ngwana wears JCDC
Jason Platt wears Jean-Charles de Castelbajac
Callum Turner wears True Religion
Herland wears SAND
Seun Fajolu wears Fire Trap
Peter Boakye-Wreh wears Wrangler
Joshua Hendriks wears Fred Perry
Concept, direction and styling:

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Project

Sittings: Thirty Men

01 April 2005
Over April 2005, Simon Foxton styled male models as 'living magazine pages' and seated them in front of a webcam in a 30 day live streamed editorial.
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