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Video Essay: My Own Flannel Pride

published on 16 August 2023

Honing in on the flannel shirt and the 1991 film My Private Idaho, fashion critic M-C Hill champions pride inside society's dressing standards.

This video essay, River Number (N)ine — My Own Flannel Pride, examines how personal associations within fashion, fabric and film reveal class, gender and style identities in our visual society. Most importantly, it is a love letter to the critic’s idols: for a collection from fashion designer Takahiro Miyashita; for a film from director Gus Van Sant; for the escapism, for the instincts of stylist Panos Yiapanis and for the joyful alchemy that comes from class, cultural and sexual constructs…all seen throughout the patterns in a grunge flannel shirt.

Honing in on the flannel shirt and the 1991 film My Private Idaho, fashion critic M-C Hill champions pride inside society's dressing standards.

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