Antony Price

Fashion Designer

Antony Price is a British fashion designer, famous for his intrinsic connections to the music world. He has collaborated with a number of performers, including David Bowie, Steve Strange and Duran Duran, but is best known for his close working relationship with Bryan Ferry and Roxy Music, whose respective looks were defined by Price's designs. He has been credited as the chief 'illusionist' of what he dubbed 'the Roxy Machine' and contributed to all eight Roxy Music album covers. 

Antony Price studied at Bradford School of Art and the Royal College of Art, graduating from the latter with distinction in 1968. He was immediately employed as menswear designer for the new cult fashion label, Stirling Cooper, where the Rolling Stones were his first customers, with Jagger wearing his button trousers on the Gimme Shelter tour.  In the late sixties and early seventies, Price was designer not only for Stirling Cooper but also for the London boutique Che Guevara from 1969-1974. He moving on to work for the boutique Plaza, and launched his own label in 1979.

Price is one of the first designers to push the boundaries of male display in his clothes and styling. An inspired cutter and tailor, he created the ‘H’ and ‘bridge’ crutch pants. His first show was in London’s Autumn/Winter 1980 collections, filmed by John Maybury with models Jerry Hall and Marie Helvin as vampish icons of sexual glamour, a look he had honed working with Kari-Anne, Amanda Lear and Gala Mitchell in the early 1970s.  

Price received the Glamour award from the British Fashion Council for 1990, and was profiled by Sarah Mower in the March issue of British Vogue the same year. In 1998, Antony Price collaborated with milliner Philip Treacy on clothing for his show at London Fashion Week, and continued to collaborate on subsequent Treacy shows in London and Paris. He was nominated for the British Fashion Council's 'Red Carpet Designer' award at the 2006 British Fashion Awards.

In 2008, Price created the first of three capsule menswear collections for Topman. He also designed a range of shirts with Daphne Guinness, which retailed at Dover Street Market. 

In May 2012, he dressed actress Tilda Swinton for his appearance in drag for the cover of Candy magazine, and in 2013, Price designed an outfit for the relaunch of Steve Strange's Visage project, which Strange wore for the David Bowie V&A exhibition private view gala night.

Antony Price is a British fashion designer, famous for his intrinsic connections to the music world. He has collaborated with a number of performers, including David Bowie, Steve Strange and Duran Duran, but is best known for his close working relationship with Bryan Ferry and Roxy Music, whose respective looks were defined by Price's designs. He has been credited as the chief 'illusionist' of what he dubbed 'the Roxy Machine' and contributed to all eight Roxy Music album covers. 

Antony Price studied at Bradford School of Art and the Royal College of Art, graduating from the latter with distinction in 1968. He was immediately employed as menswear designer for the new cult fashion label, Stirling Cooper, where the Rolling Stones were his first customers, with Jagger wearing his button trousers on the Gimme Shelter tour.  In the late sixties and early seventies, Price was designer not only for Stirling Cooper but also for the London boutique Che Guevara from 1969-1974. He moving on to work for the boutique Plaza, and launched his own label in 1979.

Price is one of the first designers to push the boundaries of male display in his clothes and styling. An inspired cutter and tailor, he created the ‘H’ and ‘bridge’ crutch pants. His first show was in London’s Autumn/Winter 1980 collections, filmed by John Maybury with models Jerry Hall and Marie Helvin as vampish icons of sexual glamour, a look he had honed working with Kari-Anne, Amanda Lear and Gala Mitchell in the early 1970s.  

Price received the Glamour award from the British Fashion Council for 1990, and was profiled by Sarah Mower in the March issue of British Vogue the same year. In 1998, Antony Price collaborated with milliner Philip Treacy on clothing for his show at London Fashion Week, and continued to collaborate on subsequent Treacy shows in London and Paris. He was nominated for the British Fashion Council's 'Red Carpet Designer' award at the 2006 British Fashion Awards.

In 2008, Price created the first of three capsule menswear collections for Topman. He also designed a range of shirts with Daphne Guinness, which retailed at Dover Street Market. 

In May 2012, he dressed actress Tilda Swinton for his appearance in drag for the cover of Candy magazine, and in 2013, Price designed an outfit for the relaunch of Steve Strange's Visage project, which Strange wore for the David Bowie V&A exhibition private view gala night.

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