Film: adidas PROUDER
The likes of Rita Ora, Pharrell and Paloma Faith discuss what it means to be proud for adidas PROUDER.
Image Gallery: Pharrell
Pharell's personalised adidas Samba sneakers comment on the power of empathy.
Image Gallery: Paloma Faith
Singer Paloma Faith uses her 'Flaaz' shoes to showcase the benefits of using a platform to comment on important social issues.
Film: Fashion DJs
Witness all the frenetic activity, mad musical mix and stunning visuals of this truly unique extravaganza, filmed live at Abbey Road Studios.