Fabien Baron is a creative director. He studied at École des Arts Appliqués in Paris and went onto work for his father, who was a graphic artist and the art director of several French newspapers. In 1982, Baron travelled to New York and secured a job at GQ, followed by a position as creative director of Barneys department store. Baron then went on to art direct at other magazines including Italian Vogue, Interview, Harper's Bazaar, and Arena Homme Plus, often re-designing and re-launching the publications in a highly influential manner.
In 1990 he founded Baron & Baron, a multi-capable advertising and design company based in New York that has produced award-winning advertising campaigns, cosmetic fragrance and liquor packaging designs, retail environments, logos and graphics, brand repositioning and corporate identity programs, for international clients including Balenciaga, Hugo Boss, Burberry, Calvin Klein, Miu Miu, Ian Schrager Hotels, Issey Miyake, Prada, Francois Nars, Viktor & Rolf and Madonna.
Baron has won numerous awards, including those for excellence in design and photography from the American Society of Magazine Editors and the Society of Publication Designers. Baron's projects have won ten coveted Fifi design awards (the 'Oscars' of the fragrance world) from the Fragrance Foundation. He has also received a special award for influence in art direction from the Council of Fashion Designers of America, as well as a National Design Award finalist nomination for communication design by New York's Cooper Hewitt/Smithsonian National Design Museum. He is also a photographer and his fashion images have featured in Arena Homme Plus.
In 2019, Baron was appointed to the Ports 1961 creative team, overseeing visual identity for the brand.